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Insights
TikTok Shop
Consumer
Retail
Summer events account for highest percent of TikTok Shop, Amazon sales
Consumer
Retail
Summer promotional event event shoppers far outspend non-shoppers during the year
Consumer
Retail
Amazon, Wayfair experience largest sales lifts from summer promos
Consumer
Retail
Nearly one in five Amazon customers shopped Prime Day 2024
Consumer
Retail
Amazon has most loyal summer promo event customers; Wayfair has the least
Consumer
Retail
Amazon Prime Day week lift driven by average ticket outperformance, reversing trend
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