Companies

Gain the edge with real customer insights

Know your customers, competitors, and market better with company solutions from investment-grade credit card data for companies.

Strategy

Market Analysis

Analyze consumer spending patterns to track market share and identify opportunities and emerging trends.

Competitor Benchmarking

Track competitors and the success of their strategic initiatives with daily sales and performance data.

Strategic Planning

Craft short medium and long-term strategies with ground truth consumer and competitor data.

Strategic Initiatives

Respond quickly to executive requests using real time consumer behavior data.

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Consumer Insights

Demographic Context

See sales trends by income, age, geography, and new vs returning cohorts to put growth in context.

Customer Retention

Understand differences across customer demographics and acquisition periods.

Brand Preferences

Get in front of the right audience at the right time with right messaging by seeing where else your customers spend.

Opportunity Identification

Track share of sales among your own customers to identify disruptors or opportunities.

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Marketers

Brand Messaging

Tailor marketing and email campaigns to specific consumer segments based on spending patterns.

Marketing Analytics

Measure the effectiveness of marketing efforts by monitoring the impact on customers’ share of wallet.

Customer Loyalty

Leverage customer retention and lifetime value benchmarks to inform loyalty programs.

Marketing Mix

Uncover innovative brand partnerships by discerning customer brand affinities and cross-shopping preferences.

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Finance

Reporting

Add context to internal metrics with third party consumer data from competitors.

Forecasting

Predict future financial performance based on consumer spending patterns.

Market Sizing

Create comprehensive view of market size and share across competitors and categories.

Customer Metrics

Track customer lifetime value and retention for planning.

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Investor Relations

Understand Investor Sentiment

Anticipate buy-side and investor questions to manage their expectations by seeing the same data investors see at the same time.

Competitive Benchmarking

Benchmark growth at own company vs competitors and category (Hungry Root).

Market Analysis

See drivers of growth by company (KPI’s vary by company) including Visible Alpha powered consensus numbers.

Industry News Access

Get the content about your company from our covering team.

 

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Data Teams

Executive Insights & Analysis

Research, explore and validate senior leadership theses in real-time with ground truth consumer spending data.

Customer Segmentation

Identify, track and segment customer cohorts of interest based on spending behavior, geography, age & income.

Enhanced Reporting

Seamlessly integrate competitive performance and customer data into existing organizational reporting systems.

Personalization

Utilize purchase history to identify buying trends, and changing brand sentiment.

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Corporate Development

Sourcing

Monitor the existing and emerging competitive landscape to identify M&A opportunities and compare peers relative to industry benchmarks.

Deal Diligence

Dive deep into the performance and brand health of potential M&A targets and quantify potential synergies of consumer bases.

Strategic Partnerships

Identify & evaluate potential partnerships based on complimentary brand strengths, affinities, geographic presences and customer demographic profiles.

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Trusted by leading Fortune 500 companies and industry experts.

“To be able to benchmark our performance nationally and by individual market in near-real-time allows us to run our business more intelligently.”

Alex Pasley

Chief of Staff & Head of Strategy, Corepower Yoga

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